Audi achieves new sales record

Audi’s worldwide sales surged to 412,850 during the first quarter of 2014, helped by a 21.1 per cent increase in sales in China, according to new figures released by the German car maker.

The result marks a new quarterly sales record for Audi, which has now enjoyed 51 consecutive months of sales growth. Audi’s worldwide sales through to the end of March were up by 11.7 per cent over the same period in 2013.

Among the markets recording the biggest increases in volume were China, which saw an increase of 21.1 per cent, Germany, which was up by 12.4 per cent, and the UK, up 11.3 per cent.

Audi’s UK sales during the first quarter of 2014 increased by 4429 on the same period in 2013, to 43,671. The firm's single biggest market remains China with 124,520 sales in the same period.